Paid ads fed with fresh creative and real revenue data

Media buying fails when creative is stale, the landing page is slow or the pixel cannot see who actually bought. We run the ads, make the creative, build the landing pages and wire server-side tracking together.

Vertical ad creative with hook text on a campaign wall HOOK A · WINNER
"Stop renting your traffic"9:16 · CTR 4.1% · CPA −32%
Ad copy variants being written at a desk HOOK B · TESTING
"Your pixel is guessing"9:16 · CTR 2.6% · learning
Vertical video being edited for a paid social ad STATIC C · TESTING
"One page. One promise."static · CTR 1.9% · learning
Customer pays ORDER $140 · verified net
Server-side CAPI returns META + GOOGLE bid on buyers

INSIDE THE GROWTH POD

Media buyers, creators and engineers at one table

You do not hire three separate agencies for ads, video and tracking. One pod owns the number end to end.

Growth team mapping campaign angles and creative hooks on a wall
Monday · Angle planning Media buyers and creators pick the next five hooks to test based on last week's numbers
Analytics laptop showing campaign performance and attribution charts
Daily · Attribution check Server-side events reconciled against real orders and CRM pipeline
Marketer writing ad copy and landing page headlines at a desk
Every Friday · Plain-English memo What spent, what won, what we paused and what launches next week

FIND THE BURN

Toggle the leaks we find in most accounts

These are the five leaks we see in almost every audit. Toggle the ones you suspect, move your spend, and see what they cost per month.

CHANNEL PLAYBOOKS

Each channel has a different job

Capture people already looking to buy

High-intent search, Shopping feeds and clean negatives

We structure campaigns around profit margin and real query intent, feed clean product data into Merchant Center and cut wasted spend with weekly negative-keyword hygiene.

Review my Google account ↗
    What we set up
  • Search & PMax
  • Merchant Center feed
  • Offline conversion import
  • Margin-based bidding

HOW WE RUN ACCOUNTS

What changes when media, creative and tracking sit together

What we optimize for

Usually

Platform ROAS and cheap clicks

With Orzed

Paid orders, qualified pipeline and contribution margin

How tracking is wired

Usually

Browser pixel only (loses 25 to 40% of signal)

With Orzed

Server-side GTM + Conversions API + CRM deal sync

Who makes the ads

Usually

Media buyer waits weeks on your design team

With Orzed

Our AI-native creators and editors ship new hooks every week

Where the click lands

Usually

Slow homepage that does not match the ad

With Orzed

Fast landing page built for that exact offer and angle

Weekly reporting

Usually

40-slide PDF of impressions and CTR

With Orzed

One page: spend, revenue, what won, what we test next Monday

4.8×Verified net ROAS
$38Blended CAC this week
62%Spend on proven winners
Verified net revenue from paid channels across campaign weeks
  • METACAPI match 96%healthy
  • GOOGLEnegatives added 38−$1.2k/wk
  • TIKTOKhook B winnerscale +20%
  • LANDINGLCP 1.6s p75pass
  • CRMwon deals imported$42k

FOUR PILLARS

Everything behind a profitable campaign

01

Server-side tracking and attribution

Ad platforms optimize for what you feed them. We feed them real sales.

Before scaling spend, we wire server-side Google Tag Manager, Meta CAPI, TikTok Events API and offline CRM conversion imports so algorithms bid on paying customers, not form spam.

Server-side GTMMeta CAPIEnhanced ConversionsCRM offline sync
Fix my ad tracking ↗
02

Weekly creative and hook testing

Fresh 9:16 videos, carousels and statics shipped every week.

Every week we test new hooks, angles and formats, kill the losers early and scale the winners. You never get stuck running the same fatigued ad for three months.

9:16 reelsStatic & carouselHook variantsCreator-style ads
Get fresh ad creative ↗
03

Dedicated landing pages

Fast pages matched to the ad, so clicks actually convert.

Sending paid traffic to a generic homepage wastes half the budget. We build and test focused landing pages with the same headline, proof and offer the buyer just clicked on.

Message matchSub-2s loadOne-step formsA/B testing
Improve my landing pages ↗
04

Budget allocation and plain-English reporting

Weekly decisions on where the next dollar goes.

You see spend, customer acquisition cost, pipeline and net revenue in one clean view, plus a short written note every week on what we cut, what we scaled and why.

MER & CACChannel mixWeekly memoDirect senior lead
Review my ad accounts ↗

THE CLOSED LOOP ON ONE DRAWING

Creative, media, landing and CAPI as one machine

Closed-loop paid media drawing: weekly creative variations run on Google, Meta, TikTok and LinkedIn, land on fast offer-matched pages, and send server-side purchase and CRM deal values back to the ad platforms closed.loop.ads.blueprint creative · media · land · capi 01 · WEEKLY CREATIVE POD 9:16 A 9:16 B STATIC 02 · PAID CHANNELS GOOGLE META TIKTOK LINKEDIN 03 · DEDICATED LANDING PAGE (LCP 1.6 S · MESSAGE MATCH) Same hook & offer as the ad 1-step lead / cart CONVERT 04 · SERVER-SIDE ATTRIBUTION & REVENUE FEEDBACK sGTM · Meta CAPI · Google Enhanced Conversions · CRM Won Deals PAID ORDER $140 QUALIFIED DEAL $8K ALGORITHMS BID ON REAL BUYERS, NOT CHEAP CLICKS

WAYS TO START

Audit, launch or hand over the pod

Start here

Ad Account & Tracking Audit

For brands spending $5k to $100k+/mo who suspect wasted budget or broken tracking.

5 days
  • Google, Meta, TikTok or LinkedIn review
  • Tracking and CAPI health check
  • Wasted-spend and structure report
  • 90-day action plan
Audit my ad accounts ↗
Most asked

Performance + Creative Pod

Media buying, weekly creative production and landing pages under one roof.

Monthly retainer
  • 1 to 3 ad channels managed
  • Weekly batch of new video & static ads
  • Server-side tracking maintained
  • Weekly report and test queue
Start a performance pod ↗
New launch

Campaign Launch Sprint

Set up tracking, landing page, creative and campaigns for a new product or market.

3 weeks
  • Server-side GTM & CAPI setup
  • Conversion landing page
  • 12 launch ad variations
  • 2 weeks of live optimization
Launch a campaign ↗

Adjacent disciplines

Track · Test · Scale

Ready for paid ads backed byfresh creative and clean data?

Share your website and current monthly spend range. We reply with an honest account check and what we would change first.